But what really caught my eye in Michiko Kakutani's Reading and the Web - Texts Without Context, were the comments by Jaron Lanier, one of the pioneers of VR & the Web. This is a guy I interviewed fifteen years ago, way back in the gee shucks days of the web.
An excerpt:
THE WEB’S amplification of subjectivity applies to culture as well as politics, fueling a phenomenon that has been gaining hold over America for several decades, with pundits squeezing out reporters on cable news, with authors writing biographies animated by personal and ideological agendas, with tell-all memoirs, talk-show confessionals, self-dramatizing blogs and carefully tended Facebook and MySpace pages becoming almost de rigeur.
Kakutani goes to point out a 2006 NYTimes magazine article by Kevin Kelly that suggested a day where all text would mingle. And it's here that the two most interesting points get made. These are the central texts that bring together, for me, questions about Web 2.0 projects, Webisode storytelling models, and even the recent contentious fights over copyright:
As John Updike pointed out, Mr. Kelly’s vision would in effect mean “the end of authorship” — hobbling writers’ ability to earn a living from their published works, while at the same time removing a sense of both recognition and accountability from their creations. In a Web world where copies of books (and articles and music and other content) are cheap or free, Mr. Kelly has suggested, authors and artists could make money by selling “performances, access to the creator, personalization, add-on information” and other aspects of their work that cannot be copied. But while such schemes may work for artists who happen to be entrepreneurial, self-promoting and charismatic, Mr. Lanier says he fears that for “the vast majority of journalists, musicians, artists and filmmakers” it simply means “career oblivion.”
Then Lanier brings it home with comments on the mash-up culture...
To Mr. Lanier, however, the prevalence of mash-ups in today’s culture is a sign of “nostalgic malaise.” “Online culture,” he writes, “is dominated by trivial mash-ups of the culture that existed before the onset of mash-ups, and by fandom responding to the dwindling outposts of centralized mass media. It is a culture of reaction without action.”
He points out that much of the chatter online today is actually “driven by fan responses to expression that was originally created within the sphere of old media,” which many digerati mock as old-fashioned and passé, and which is now being destroyed by the Internet. “Comments about TV shows, major movies, commercial music releases and video games must be responsible for almost as much bit traffic as porn,” Mr. Lanier writes. “There is certainly nothing wrong with that, but since the Web is killing the old media, we face a situation in which culture is effectively eating its own seed stock.”
This is the central question that I have yet to see any of the digital polyanas -- or even the fair use, fair dealing maximalists like Michael Geist, deal with. No one seems to be able to suggest how the current seed stock will be replaced. It doesn't help matters when smart guys like Geist -- who work in the tenured worlds of academia --
EDIT*(the crossed out section above represents what might be a too-harsh and not entirely accurate view of Geist's concerns about collective licensing. However, I do feel frustration that like a lot of the fair-dealing expansion crowd -- he comes down on a very wide interpretation of use, while not engaging entirely on the mechanisms by which people like me will be able to, oh, I don't know, not have to work at Home Depot.)
A provocative article...and all the more interesting because the guys who I remember trumpeting the upside early -- Doug Rushkoff, Jaron Lanier -- seem to be the only ones who see the problems & wrinkles inherent in the mediascape that we're already inhabiting...
...never mind what comes next.
MMM. 
