WELL, THE LOCAL forecast here over the weekend was a 103 fever, lots of the shakes, an inability to swallow, night sweats, the poundies and the stumblies. I love you,
St. John's, but I suspect you may be trying to kill me.
Luckily, this gave way today to a glorious torrent of work. On Saturday morning when I first thought, "I think I need to lie down" I had 12 pages. Now, I'm halfway through the script and seem to be able to hold down something other than saltines.
Now, it would give me great pleasure to be able to say that my condition was exacerbated by the great
SaveLocal tv sham-o-rama this weekend, but I wisely kept that off my TV -- my attention and energy being delirious enough.
But since today seems to be the
Local TV day at my blogging brethren, (*ps: Will Dixon is a girl) I thought I would nip in and share a few of my thoughts about the phenomena in the here and now.
I've spent most of my life, and chose to spend most of my life, in large, large metropolitan centres. I used to say that anything less than a million people was a village. I have the ones I love, (
New York, Toronto) the ones that I don't understand (
Vancouver, Calgary, Seattle) and the ones that I think maybe I could love if I knew them a little better (
Boston, Montreal, San Francisco.)
Part of being in a large city is not necessarily understanding what "
local market" meant. Even going back to the 1970's when we had those wired converters that looked like Kleenex boxes, with the manual buttons you had to push for a channel -- state of the art at the time -- local just meant the same programs, sometimes at slightly different times.
Until I
thought about it. I remember realizing that not
everyone knew about
Commander Tom and
Rocketship 7, or people who'd get the jokes about
Irv Weinstein. I remember hearing about
Ghoulardi when I got a little older. I took the
pomo step of seeing the three or four people who fed into
Count Floyd on
SCTV. And yeah, there was also the fishing shows I didn't watch, and
Tiny Talent Time, a show that I think a neighbour of ours went on one time. And there was
Party Game! and the
Hilarious House of Frightenstein,
the greatest local program ever produced anywhere and if you suggest otherwise I will come to your house and cut you.As consolidation in the media industry happened, these reference points all slowly slid away. Some moved to the burgeoning world of cable. Yeah, it's cool that I remember
Mike Myers on
Citylimits, and
Chuck the Security Guard and the all night movies (and the
Saturday night Italian movie on Channel 47....boys, you
know what
I'm talking
about.) But those times past, as technology and viewing habits changed. And then came
Muchmusic, and
HBO and
TMN and
TSN....
Except in an important way they never
did change. I think of that line, and paraphrase, that
we didn't leave local TV. Local TV left us.McLuhan and
Znaimer, the two guys I spent a lot of time in my 20's studying, both theorized that the future of programming was local. That the best TV was going to be the station that told you what happened to you, today.
I was lucky enough to work at one of those stations in the last years before they worked to dismantle it: Toronto's
Citytv. Others have written better and longer essays about what made City unique and different, but I have to say that rather than being any one thing, it was
everything. The fact that the promos were cut by promo guys in house, who wrote funny voiceovers for
Mark Dailey to read. The fact that you could sneak funny and slightly off stuff onto the air at 3am. Many have reminisced about the great post midnight voiceover for
Atlantic City, where Mark Dailey enthused to the night owls watching,
"Don't go anywhere! Coming up next you get to see my boss get shot in the chest!" And indeed you did. Moses had a small part in that
Louis Malle feature.
If you were in a hotel in Toronto and you flipped on the TV and saw City Tv,
it made you want to get out and explore that city. My time exploring
other cities, especially when I started working in TV and had cause to visit other affiliates, I found the local affiliates were parked in strip malls or far out industrial bunkers divorced from the city proper never made me feel that way.
But there were
some notable cases where I stepped a little outside my personal zone and discovered just what "local media" meant to communities smaller than those cities I hailed from.
When I was at a somebody's cottage, and realized that the station that you got on the dock was the same station the kids parents had listened to when they were kids;
When I realized what a complete Oasis the university station was for my friends who lived in
Austin, who had to deal every day with the fact that they were in a liberal bubble surrounded by harsh, hard R Republican Fundamentalism.
It's always the small groups that are threatened by the
bigger groups for whom "local" is truly important. The bigger the picture you paint, the less likely it seems that it needs to include those little quirks or elements that define a small place, that make it what it is. Maybe you can leave the
Red Apple off the list of landmarks where you're dealing with a footprint of 500 miles square. From there, maybe it doesn't seem like much of a stretch to have one entertainment report done from the studio in Toronto and farmed out to other communities. And maybe it's not that big a deal if "your" weatherman is standing in front of a green screen talking about how cold it is on
St. Denis street right now, when really he's up in
Don Mills, ON. Maybe there truly IS no party like a
Scranton party! I mean, how would
you know?
But yet here I am, in a place that's vibrant and different, and way, way, way below my usual comfort zone for number of people.
St. John's may be the
oldest City in North America. (it is, look it up.) But it's still only 112, 000 people or so.
Yet those people, and their ways of thinking, are just so different in so many very important ways. Like a lot of islanders, I think, they just go their own way. What a
treat it would be to see that reflected on screen.
Except, um. You really
can't. Not really.
There's a local station here called
N.TV. Such are the times we live in that it bills itself as
"Canada's Superstation" -- see, because the taste is for
that, not for
local. I was surprised, one of the nights when I was first here, to watch an entertainment report on that station from my hotel room. The whole report was about four to five minutes long -- filler length -- and it consisted entirely of a woman giving the weekend's US box office receipts for the top five grossing films. Then they'd cut to about a minute of each of the trailers. That's it.
That's the entertainment report.Such is the problem with local TV. It was simultaneously ignored, by stations getting gobbled up by huge conglomerates like
CTV Global and
CHUM and
CRAIG that then gobbled up some more of each other til now we have the two of them, and one on the teeter. We were told that getting bigger was the better way to go. That it promoted synergy. That it was the future of broadcasting. That it was the great big shiny future.
It
wasn't. It was
a lie.Meanwhile, those little stations that were trying to make a go of it were so cut and so decimated by cuts to their operating budgets that they couldn't train people anymore. They couldn't report. They couldn't cover their communities well. Maybe they'd struggle through their one newscast with pride, and maybe you'd even see a few people on that newscast who were proud local talents (I certainly see that here in
St. John's.)
But the trend is also evident: this is dying. Last one out of local broadcasting, flip the switch. Oh, the
HD switch? Now now. Don't even
start about that. Seriously. Don't. (Canada's
just not going to do that. Hey
CRTC, Fuck you!)
Meanwhile, let's take the case of the
CBC. I was out at a bar for happy hour a couple weeks back, and an arts report came on the CBC affiliate from one cultural opening or another, and of course everyone sat around and spoke up and clapped and pointed every time they recognized somebody. And I realized that this was
really important to them. They liked seeing this because this was
rare. This is not
ETalk going to some crap book launch which happens
every day in Toronto. This was
here. It was
them. It was the kind of thing that only the CBC could afford to cover. And it was
way better than the number of times I wanted to find something coming from
Newfoundland only to find the only station I could get was from
Halifax. And suddenly I understood far better, the cries from those who were desperately trying to tell the CBC
don't cut the regions.......because the regions are the only thing CBC has left that make it different.The real irony about
Save Local TV is that the patient's already dead. We
all let it happen. The viewers by not being active enough in protesting it. The city dwellers in being arrogant enough to assume our covered asses meant everyone's were covered. The media companies who did everything they could to centralize and swallow, and now, the
CRTC, who let the whole thing happen by
rubberstamping instead of acting in the best interest of Canadians.
So what we're seeing now is not so much the attempts to save the patient. Nope. What we're seeing now is a little juice being punched through the corpse to get it to dance,
one last time, so that maybe they can ring one more morsel of
gelt out of it.
Unseemly.
It's a sad thing. And there are no good guys in any of it. And whatever happens, my friends, trust me on this one:
nobody's getting saved.